My name is Lena (lee-nuh). My friends call me Lean, and even better friends call me Bean. I am a skilled communications strategist and content creator with a passion for impact on and offline, especially in sectors that care deeply for people. In any role I find myself in, I invest in fostering relationships and growing an organization through trust, hard work, and a whole lot of kindness.

I am someone who has always had a deep passion for storytelling - starting with a self-published (and by self, I mean with the invaluable support of my mother’s scrapbooking skills) novel as a kid, followed by involvement in ANY and all journalistic and communications/marketing opportunities throughout middle and high school, and finally: a desire for any professional endeavor in adulthood to include storytelling combined with marketing and communications strategy, especially for companies and organizations with values I align with.

I have had the privilege of leading the digital advocacy work at World Vision as the Policy Communications Manager for the past four years - crafting donor messaging and overall marketing strategy to inspire people around the country to know (and use) the impact of their voice. To show people that they can make a tangible difference in the lives of vulnerable children around the world.

I have worked in the marketing and communications space for 7+ years now, and while it’s always been a belief of mine - I can now say wholeheartedly that storytelling has immense power and can not be underestimated.

Interested in working together? I would love to hear from you. Reach out here: bylenanicole@gmail.com